Corporate Strategy —

Growing our way into a secure future

Founded in 1956 in Vaduz, VP Bank has evolved into an internationally oriented banking group and is one of the three largest banks in Liechtenstein. The Bank’s strengths and unique selling propositions have emerged from its intermediary business. VP Bank’s founder, Guido Feger, was a successful entrepreneur and one of Liechtenstein’s most important trustees. Building on this tradition and the accompanying track record, it continues to offer top-notch solutions and professional services for trustees, external asset managers, family offices and other professional financial service providers.

It also makes its in-depth expertise, personal advice and international network available to wealthy private clients in the area of private banking. In the Bank’s home market of Liechtenstein, retail and corporate client business is a further strategic focus area.

VP Bank also has an international fund competence centre that encompasses business with third-party funds, private label funds and in-house funds.

Forward-looking business opportunities are developed through the Client Solutions division, which brings together the associated specific know-how such as structuring expertise, an extensive network and digital capabilities.

VP Bank Group’s services are offered in key financial centres through its home market of Liechtenstein and its five international locations in Switzerland, Luxembourg, Singapore, Hong Kong and the British Virgin Islands.

Each location focuses on its specific target markets, allowing the respective market opportunities to be served in a focussed manner and with offers tailored to local requirements.

Strategy 2026 “Seize opportunities” continues to focus on profitable, sustainable growth. The strategy builds on successful existing business with intermediaries and private clients, which is being developed in a targeted manner.

In doing so, VP Bank remains true to the principle of always looking to the future and using change as an opportunity. Strategy 2026 therefore pursues the goal of establishing VP Bank as an international Open Wealth Service pioneer. Combining the traditional wealth management business with the benefits of digital ecosystems is therefore at the heart of VP Bank’s strategic development. By combining trustworthy and competent advice with open platforms and ecosystems, VP Bank is focussing on expanding its existing business model and on additional income sources it regards as decisive for a successful future in wealth management.

The systematic consideration of sustainability issues at both bank and investment level is a further important key cornerstone of Strategy 2026. Further informationen on the topic of sustainability.

The interplay of the three strategic focus areas “Evolve”, “Scale” and “Move" gives rise to the financial targets that form part of Strategy 2026.